We at PPC Rescue make great use of the AdWords Editor on some of our larger accounts and encourage clients who have a high number of campaigns to manage to do likewise. With the release of Editor 9.5, what changes can we expect to see from this useful tool?
Well, in all honesty, there are no great shakes with this update. What we basically see is a gamut of AdWords interface features making their way down to Editor (at long last, some will cry) that will make the likes of Location Extensions and Campaign Experiments available. There are, of course, a handful of other minor updates such as delivery method and ad rotation options, updated first page bid estimates, and item status and disapprovals.
If you already use AdWords Editor, you’ll receive the update when you next open the program but for those AdWords customers who aren’t users, you can find the full download at http://www.google.com/intl/en/adwordseditor/.
You can find the full breakdown of AdWords Editor 9.5’s new features here, courtesy of Google.
